Small Business Marketing Archives - GreenCup Digital | Website Services, SEO, Social Media

Benefits of Working With a Digital Marketing Agency

by Jen Buck | Jan 20, 2023 | Business Tips, Small Business Marketing

Business owners regularly face difficult decisions with far-reaching results. The role leaves little time for guesswork and administrative tasks, which is why investing in comprehensive digital marketing partners is such an important aspect of online business...

Grateful for Clients, Connections, and Good Marketing

by Jen Buck | Nov 21, 2022 | GreenCup Digital Client Spotlight, Small Business Marketing

West Michigan’s holiday season has arrived! It’s the best time of year for small businesses to reflect on accomplishments, give thanks for success, and strategize for the year ahead. GreenCup Digital has plenty to celebrate this season, with exceptional client...

Small Business Social Media 101

by Kendra Higgins | Jun 13, 2022 | Small Business Marketing, Social Media

Welcome to the next and final installment of the GreenCup Digital Marketing Series. This last article in our series takes a deep dive into one of the most mysterious and potentially time-consuming elements of all digital marketing: social media management. Social...

Small Business Content 101

by Jen Buck | Apr 21, 2022 | Content Writing, Small Business Marketing

Great content sits at the heart of every successful small business digital marketing strategy. The words you use on your website, in social media posts, and through email marketing have the power to transform captions into cash and lines of text into sales. The...

Our Favorite FREE Marketing Tools

by Kendra Higgins | Apr 20, 2022 | Marketing, Small Business Marketing

Marketing is all about your strategy and the tools you use to conduct your business. Did you know there are several marketing tools available for FREE!? We asked our GreenCup Digital team of small business digital marketing experts to round up a few of their...

Small Business SEO 101

by Jen Buck | Mar 25, 2022 | SEO, Small Business Marketing

Now that you have a polished, professional small business website, it’s time to drive some eyes to all your hard work. Search engine optimization, or SEO, is a way to format your website so search engines like Google can read your site, understand your content, and...