Content Marketing
The ol’ saying “Content Is King” still rings true. Effectively mastering your content marketing strategy across your website, blog and email will drive traffic, conversions, and qualified leads. Our team is ready to help you craft the perfect content!
Blog & Website
Copywriting
Copywriting is an important part of your marketing strategy, especially with an Inbound Marketing approach that uses fun and engaging content to bring your visitors back for more. However, it’s hard to create fresh content week after week free from spelling and grammar issues that can impact your company’s professional appearance. GreenCup Digital can keep your blog posts fresh and fun while constantly improving your position in your client’s search results.
Get a quote » Starts from $200
GreenCup Digital Services
Digital Marketing Audit
Your website is an extension of your business. From user experience to lead generation, a digital marketing audit will help guide improvements in your digital presence. We help identify problems in the key areas of:
- Brand Positioning
- Usability
- Content
- Lead Generation
- Conversion Optimization
- Call-To-Actions
Get a quote » Starts from $1000
Content Marketing
Additional Services
Email Marketing
Used correctly, email marketing can attract, engage, and connect with your customers and further your marketing reach. It can also keep your clients informed of new products or services and improve sales. Learn more about our email marketing services here.
Content Editing
You have a story to share, and no one else can tell it like you. Go ahead, write your blog post, newsletter, or email even if writing has never been your greatest strength. We’ll take over when you’re done to make sure your content is polished and delivered.
Get a quote » Starts from $150
Inbound Marketing
Inbound Marketing is the modern practice of making interesting, useful, and enjoyable content available to your website’s visitors so they’ll come back again and again. With Inbound you’ll earn your potential customer’s trust and a sale when they are ready to make a purchase. Don’t know where to start? We can help with that.
Get a quote » Price Varies
Landing Pages
Looking for a way to giveaway downloadable content, sell a product, gain newsletter subscribers, and ultimately capture leads? We can create a Landing Page for your needs that optimizes sales and align with personas, content strategy, and workflow.
Get a quote » Starts from $600
All of our secrets…well most of them anyway
Inspiration & Tips
How to Optimize a Blog for SEO: 4 Steps to Success
For businesses big and small, a highly visible online presence is foundational to attracting new customers, and SEO is the core of building that presence. However, creating a blog capable of climbing the search engine rankings ladder can seem daunting. Google's...
AI Advancements and Limitations in Content Creation
In today's fast-paced digital world, the role of artificial intelligence (AI) is transforming various industries. One area where AI is making significant strides is in digital marketing. AI-powered technologies have changed how businesses interact with customers,...
Small Business Content 101
Great content sits at the heart of every successful small business digital marketing strategy. The words you use on your website, in social media posts, and through email marketing have the power to transform captions into cash and lines of text into sales. The...
frequently asked questions about
Content Marketing
What Is Content Marketing?
Content Marketing uses valuable online material to attract and retain customers. The content itself can come in the form of videos, blogs, ebooks, and free downloads.
What's The Difference Between Content Marketing & Inbound Marketing?
Inbound marketing is the strategy while content marketing is the medium. Inbound Marketing strategy relives heavily on content to attract, engage and delight customers. However, you don’t have to utilize an inbound strategy to reap the benefits of content marketing. For example, the extent of your content could include your website content and blog or be as extensive as free downloads, email marketing automation, and conversational bots. GreenCup Digital highly recommends the two be used together for optimal results.
How Often Do I Need To Create New Content?
There’s no right answer. It all depends on the type of content you’re producing and what kind of capacity you have for it. We’re happy to discuss this with you during our free consultation, and can help you determine this frequency through a digital marketing audit!
How Will You Maintain My Brands Voice?
Whether you’re investing in our copywriting or editing services, we have extremely talented copywriters who can adapt to your unique voice. Through our discovery session, we’ll learn more about your business, brand voice, and writing style. All content goes through a review process before publishing to ensure we stay consistent.