by Kendra Higgins | Nov 23, 2021 | Marketing
What Is UTM? UTM tracking can sound like a foreign language, especially when we tell you “UTM” stands for “Urchin Tracking Module.” Sometimes you’ll also hear it referred to as UTM codes or UTM parameters. These codes laid the groundwork for Google Analytics today,...
by Kendra Higgins | Oct 29, 2021 | GreenCup Digital in the News
When you work with GreenCup Digital, you get personalized attention from a team of professionals with the experience to build the best representation of your business online. Whether you’ve already scheduled a free consultation or are shopping for an agency to work...
by Anne DiVitto | Aug 27, 2021 | SEO, Website Development
So you have a new website for your business, and you know that your page needs to appear on page one of Google to be successful. With all of the competition out there, how in the world do you make that happen? The short answer is Search Engine Optimization or SEO. SEO...
by Kendra Higgins | Aug 6, 2021 | Business Tips
I grew up in design, freelancing through some of my high school and all of my college years. While I loved design, I hated the interview process with clients. Every bid, consultation meeting, and introductory email referenced a poor experience with a previous...
by Kendra Higgins | Jul 17, 2021 | SEO, Website Development
Another year, another Google algorithm change. In 2021, Google announced a new ranking factor summarized as Core Website Vitals. More than ever, there’s a greater focus on user experience, and Google now measures three main pillars of your page experience, which...
