by Catherine Calderon | Dec 5, 2025 | Small Business Marketing
Welcome (or welcome back!) to our Google Analytics blog series: A blog-style crash course in using GA4. Here, we walk you through exactly how to use GA4 like a marketing pro. Because business owners and mid-level marketers don’t have time to fiddle. In this...
by Catherine Calderon | Jan 14, 2025 | Content Writing, SEO, Website Content
Have you ever landed on a website and thought, What am I even doing here? Your website content is the deciding factor in whether visitors stay or bounce. It’s like going on a blind date, taking one look, and sneaking out the back door before they even notice you....
by Will Libby | Jan 18, 2024 | Small Business Marketing
With all the work that goes into building a business (and then keeping it running), it’s hard to find the time to become a digital marketing expert on top of already being your industry expert. Thankfully, the GreenCup team is full of skilled professionals who always...
by Will Libby | Oct 20, 2023 | Website Development
Your heart is racing, your eyes dart around the room, and you feel your palms getting clammy – is it a monster? No! It’s a website so scary it’s driving all your customers away! Building a website can be complicated, and there are plenty of website mistakes that can...
by Will Libby | Sep 12, 2023 | Content Writing, SEO
For businesses big and small, a highly visible online presence is foundational to attracting new customers, and SEO is the core of building that presence. However, creating a blog capable of climbing the search engine rankings ladder can seem daunting. Google’s...
