by Kendra Higgins | May 10, 2021 | Marketing
As a growing business, it can be hard to navigate all the terminology thrown at you when it comes to marketing. Not only are you trying to hit revenue goals to keep your business on the up and up, but also track and measure KPIs, jump on the newest TikTok trend,...
by Kendra Higgins | Apr 2, 2021 | Marketing
What Is Marketing Automation? Is your business experiencing a growth spurt? This could mean a steady flow of new qualified leads is trickling in. You’ve defined your personas and are developing quality content for them. You’re feeling comfortable in your everyday...
by Anne DiVitto | Apr 22, 2020 | Business Tips, COVID
Let’s face it – being a business right now, large or small, is hard. COVID-19 hit all of us like a ton of bricks and very few were prepared. Social distancing and other directives have caught us off guard, and the change has been tough for both business owners...
by Anne DiVitto | Dec 18, 2019 | Social Media
There’s no doubt about it – if you’re a small business, you need social media. It’s important, and everyone is doing it so of course, you need it, too! A social media presence attracts new buyers, builds relationships, and increases loyalty to your brand. Most...
