by Catherine Calderon | Oct 3, 2025 | Small Business Marketing
The holidays are in full effect. From now until next year, days will fly by, while calendars overflow with exciting, fun – and time-consuming – celebrations. If you’re a business owner or marketing professional, you’re probably feeling the stress of...
by Catherine Calderon | Sep 16, 2025 | Social Media
Updated for 2025 In the ever-evolving world of digital marketing, two powerful strategies have emerged as game-changers: influencer marketing vs social media marketing. While they may seem similar, it’s essential to understand the key differences between the...
by Catherine Calderon | Jul 18, 2025 | content marketing, Marketing Tips, Small Business Marketing, Social Media
Are you tired of meticulously crafting posts only to check back the next day and see just 3 likes; One from that loyal liker, one from the business owner’s aunt, and one from a random bot? You’re putting in the time and effort: posting twice a day, using...
by Will Libby | Jan 18, 2024 | Small Business Marketing
With all the work that goes into building a business (and then keeping it running), it’s hard to find the time to become a digital marketing expert on top of already being your industry expert. Thankfully, the GreenCup team is full of skilled professionals who always...
by Joanna Chulick | Mar 9, 2023 | GreenCup Digital in the News
GreenCup Digital turns five this March, and we’re taking this milestone as no small feat. It’s well known that 20% of small businesses fail within the first year, and by the end of the fifth year, about half fail. With these statistics in mind, we are rather proud of...
