by Anne DiVitto | Jun 21, 2021 | Social Media
You’ve put a lot of thought into developing your social media strategy, but now that it’s time to put it into action, here comes writer’s block. Now what? Your social strategy may include things like lead generation, brand awareness, or customer service. These great...
by Anne DiVitto | Apr 28, 2021 | Email Marketing
How many unread emails do you have in your inbox? Be honest. Is it 100? 500? Or maybe if you’re like some of us, over 1000?! You may have even more than that in your email inbox. We all get loads of emails each and every day (105 billion emails sent each day!) Many...
by Anne DiVitto | Apr 5, 2021 | Email Marketing
Have we convinced you yet to make email marketing a part of your overall marketing strategy? Great! To begin, you need to understand that choosing the right email service provider (or ESP) can make or break your email marketing results. After all, this technology is...
by Kendra Higgins | Apr 2, 2021 | Marketing
What Is Marketing Automation? Is your business experiencing a growth spurt? This could mean a steady flow of new qualified leads is trickling in. You’ve defined your personas and are developing quality content for them. You’re feeling comfortable in your everyday...
by Anne DiVitto | Mar 29, 2021 | Email Marketing
Everyone knows that email marketing is important, but with all of the competing technologies out there, it’s easy to forget just how effective email marketing can be. With a potential return on investment of up to 4400%, we have yet to see another strategy with such a...