by Catherine Calderon | Mar 19, 2026 | Content Writing
Think back to your most recent online transaction or program you just signed up for. You probably had to click a button or link to proceed, right? In digital marketing terminology, that button is called the Call To Action (CTA). High converting CTA buttons are...
by Catherine Calderon | Oct 3, 2025 | Small Business Marketing
The holidays are in full effect. From now until next year, days will fly by, while calendars overflow with exciting, fun – and time-consuming – celebrations. If you’re a business owner or marketing professional, you’re probably feeling the stress of...
by Will Libby | Jan 18, 2024 | Small Business Marketing
With all the work that goes into building a business (and then keeping it running), it’s hard to find the time to become a digital marketing expert on top of already being your industry expert. Thankfully, the GreenCup team is full of skilled professionals who always...
by Chloe Calcote | Nov 8, 2023 | Email Marketing
As the holiday season approaches, small businesses will begin to prepare for the hustle and bustle of holiday shoppers. During this time, small businesses are often looking for opportunities to connect with customers, boost sales, and spread a little extra holiday...
by Joanna Chulick | Mar 9, 2023 | GreenCup Digital in the News
GreenCup Digital turns five this March, and we’re taking this milestone as no small feat. It’s well known that 20% of small businesses fail within the first year, and by the end of the fifth year, about half fail. With these statistics in mind, we are rather proud of...
