by Kendra Higgins | Nov 23, 2021 | Marketing
What Is UTM? UTM tracking can sound like a foreign language, especially when we tell you “UTM” stands for “Urchin Tracking Module.” Sometimes you’ll also hear it referred to as UTM codes or UTM parameters. These codes laid the groundwork for Google Analytics today,...
by Anne DiVitto | Sep 24, 2021 | Content Writing
Content marketing is a fantastic way to get people talking about your business and raise awareness about your products and services. It’s also a way to engage with your customers and even build a dedicated community. The majority of your competitors are focusing on...
by Kendra Higgins | Aug 6, 2021 | Business Tips
I grew up in design, freelancing through some of my high school and all of my college years. While I loved design, I hated the interview process with clients. Every bid, consultation meeting, and introductory email referenced a poor experience with a previous...
![What Makes A Good Blog Post [Plus SEO Must-Haves!]](https://www.greencupdigital.com/wp-content/uploads/2021/07/whatmakesagoodblogpost-1080x628.jpg)
by Kendra Higgins | Jul 9, 2021 | Content Writing, Marketing
Hosting a blog on your website has endless benefits for your business. From increasing your organic search traffic to boosting brand awareness, GreenCup Digital is a blog advocate. And while most of our clients are open to the idea of hosting a blog, it’s the...
by Anne DiVitto | Jun 21, 2021 | Social Media
You’ve put a lot of thought into developing your social media strategy, but now that it’s time to put it into action, here comes writer’s block. Now what? Your social strategy may include things like lead generation, brand awareness, or customer service. These great...
