by Anne DiVitto | Jan 23, 2025 | Brand Loyalty, Branding, Business Tips, Customer retention
Do you have a go-to coffee drink you can’t start your day without? For one of my friends, it’s Starbucks—every single day, no matter where we are. Whether it’s Washington, D.C., Tucson, AZ, or Palm Beach, FL, Starbucks is non-negotiable. That’s...
by Jen Buck | Mar 24, 2023 | Branding
Digital branding is more than just a splashy logo and catchy tagline. A good, professional brand introduces and reinforces your core business values, culture, and reputation to the world. It’s a critical component of your business’s identity, both in terms of how your...
by Jen Buck | Feb 8, 2022 | GreenCup Digital Client Spotlight
Every small business starts with an idea. Sometimes the idea strikes in the midst of everyday life, like when you’re cooking and stumble upon a new seasoning combination or when your grandma loves your writing so much you begin to wonder if you can do it full-time....
by Jen Buck | Dec 22, 2021 | Branding, Business Tips
Most of us enjoy watching the futuristic fantasies displayed in movies like The Minority Report and Wall-E…worlds filled with personalized advertisements on huge pop-up screens that shout at people as they walk by, capturing the attention of everyone within 100...
by Chuck Warren | Apr 16, 2019 | GreenCup Digital in the News
We’ve seen a fair amount of change at GreenCup Digital over the last year, with much of it revolving around Joanna Corrigan taking the wheel from Veronica Kirin to steer us toward growth, new projects, and new opportunities. By merging two companies, CATKAM Media and...