by Anne DiVitto | Mar 15, 2021 | Marketing
Today’s business owners expect marketing to not only increase brand awareness but also the bottom line…with numbers to prove it. However, if you’re not measuring the right metrics, you will never be sure if you are delivering on those expectations. Since you’ve...
by Anne DiVitto | Feb 18, 2021 | Marketing
You’ve successfully defined your potential clients. Congrats! It’s definitely an accomplishment worth celebrating. However, just because you have your buyer persona complete, the work is not done. Now that you have your buyers defined, it’s time to implement what...
by Anne DiVitto | Jan 14, 2021 | Marketing
Do you know who your ideal customer is? Before you say, “I serve anyone and everyone!”… REALLY think about your answer. Finding and Reaching your Target Customer Having a clear concept of who your customer is will impact every part of your marketing and sales...
by Chuck Warren | Dec 30, 2020 | Website Development
The new year may start off with a bang for some website owners, especially those with images, PDFs, documents, or other downloadable files that are stored on insecure hosts. This coming January 2021, Google’s Chrome browser will begin to block any insecure content...
by Joanna Chulick | Nov 11, 2020 | Website Development
A website is a constant project. The biggest lesson our first-time website clients learn is that a site is never done. Your company will change, which will change the website, but the site also needs its level of maintenance. This is something we offer as a monthly...
