Content Marketing

The ol’ saying “Content Is King” still rings true. Effectively mastering your content marketing strategy across your website, blog and email will drive traffic, conversions, and qualified leads. Our team is ready to help you craft the perfect content!

Create Content with GreenCup

Blog & Website

Copywriting

Blog posts are an important part of your marketing strategy, especially with an Inbound Marketing approach that uses fun and engaging content to bring your visitors back for more. However, it’s hard to create fresh content week after week free from spelling and grammar issues that can impact your company’s professional appearance. GreenCup Digital can keep your blog posts fresh and fun while constantly improving your position in your client’s search results.

Get a quote » Starts from $200

Local SEO Package | GreenCup Digital Grand Rapids, Michigan

GreenCup Digital Services

Digital Marketing Audit

Your website is an extension of your business. From user experience to lead generation, a digital marketing audit will help guide improvements in your digital presence. We help identify problems in the key areas of: 

  • Brand Positioning
  • Usability
  • Content 
  • Lead Generation
  • Conversion Optimization
  • Call-To-Actions
In return, you’ll receive a full report detailing corrections and improvements to implement.

Get a quote » Starts from $1000

Content Marketing

Additional Services

Email Marketing

Used correctly, email marketing can attract, engage, and connect with your customers and further your marketing reach. It can also keep your clients informed of new products or services and improve sales. Learn more about our email marketing services here.

Content Editing

You have a story to share, and no one else can tell it like you. Go ahead, write your blog post, newsletter, or email even if writing has never been your greatest strength. We’ll take over when you’re done to make sure your content is polished and delivered.

Get a quote » Starts from $150

Inbound Marketing

Inbound Marketing is the modern practice of making interesting, useful, and enjoyable content available to your website’s visitors so they’ll come back again and again. With Inbound you’ll earn your potential customer’s trust and a sale when they are ready to make a purchase. Don’t know where to start? We can help with that.

Get a quote » Price Varies

Landing Pages

Looking for a way to giveaway downloadable content, sell a product, gain newsletter subscribers, and ultimately capture leads? We can create a Landing Page for your needs that optimizes sales and align with personas, content strategy, and workflow.

Get a quote » Starts from $600

All of our secrets…well most of them anyway

Inspiration & Tips

The Importance of Strong Content

The Importance of Strong Content

This month I’d like to discuss something that we at GreenCup feel is an important consideration when people are creating a website or social media strategy for their business or product.

Strong, well-developed content.

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frequently asked questions about

Content Marketing

What Is Content Marketing?

Content Marketing uses valuable online material to attract and retain customers. The content itself can come in the form of videos, blogs, ebooks, and free downloads. 

What's The Difference Between Content Marketing & Inbound Marketing?

Inbound marketing is the strategy while content marketing is the medium. Inbound Marketing strategy relives heavily on content to attract, engage and delight customers. However, you don’t have to utilize an inbound strategy to reap the benefits of content marketing. For example, the extent of your content could include your website content and blog or be as extensive as free downloads, email marketing automation, and conversational bots. GreenCup Digital highly recommends the two be used together for optimal results. 

How Often Do I Need To Create New Content?

There’s no right answer. It all depends on the type of content you’re producing and what kind of capacity you have for it. We’re happy to discuss this with you during our free consultation, and can help you determine this frequency through an inbound marketing audit!

How Will You Maintain My Brands Voice?

Whether you’re investing in our copywriting or editing services, we have extremely talented copywriters who can adapt to your unique voice. Through our discovery session, we’ll learn more about your business, brand voice, and writing style. All content goes through a review process before publishing to ensure we stay consistent. 

you have a voice and a message.

now put it to “paper”